Proud of our routes - special bus celebrates 100 years of North West service10-04-2019
It was a familiar sight across the North West – the gleaming red and cream livery of the once mighty Ribble bus company ruled the roads across the Red Rose County and beyond.
The Ribble story began in 1919 when the newly-formed company took over a bus service between Preston and the Lancashire village of Gregson Lane – a journey which today forms part of our popular Hotline 152 bus route between Preston, Blackburn and Burnley.
To celebrate 100 years since that very first historic journey, we've unveiled one of our modern double-deckers in a specially-designed livery sporting the iconic cherry red and cream Ribble colours.
Burnley's Engineering Manager Chris Brierley and driver Mohammed Ashraf, and Blackburn driver Haroon Adam and engineer Pete Johnson started their careers with Ribble, and were on hand to help unveil the special centenary bus for the first time, sharing their own happy memories of providing a friendly and reliable service to towns and villages across the North West.
Our CEO, Alex Hornby said: “People are always at the heart of what we do today, and so it's entirely appropriate that we recognise the efforts of those who helped to make Ribble a household name in Lancashire with the unveiling of bus 100 in the iconic Ribble colours.
“Our livery design features a selection of the people, buses and coaches which earned Ribble a formidable reputation far beyond its Lancashire roots and led to the company we are proud to work for today – including its pioneering double deck express coaches of the 1960s, the predecessors of our own premium and well-known Hotline, Red Express and Witchway brands.
“We're constantly investing in our buses and our people, building on the best traditions of our predecessors to offer the highest quality service every day to the people of Lancashire. We're proud to salute 100 years of service and delighted to share our celebration with some of the dedicated and hard-working people who helped make it happen.”
The centenary bus – with appropriate fleet number 100 - will be seen throughout central and east Lancashire during this centenary year, on routes linking Preston, Burnley, Bolton and Accrington, including the Hotline service which follows the route taken by the first ever Ribble bus journey in 1919.
Today's Hotline buses are packed with customer-friendly features, including luxury leather seats and superfast free 4G Wi-Fi – offering easy travel for everyone at great value fares, with a day's unlimited travel across Lancashire starting from just £6.80.